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My shows are not made for the so-called intelligent viewer: Ekta Kapoor

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My shows are not made for the so-called intelligent viewer: Ekta Kapoor

Post by candy on 2014-04-05, 16:31



It seems Ekta Kapoor is not affected by the fate of her TV shows. Two of her most popular shows, 'Pavitra Rishta' and 'Bade Acche Laggte Hain', have plummeted on the ratings chart.

In fact, 'Pavitra... 'has even been pushed to an evening slot (a new show 'KumKum Bhagya' will replace it soon). 

 
So, does Ekta feel that viewers are through watching Bade Acche...andPavitra Rishta?
She says, "My shows are not addressing the so-called intelligent viewer, who would think that their watchability is over. They are for those thousands of viewers who still choose to watch them after a hard day at work. When the audiences stop watching these two shows, I will wrap them up. But on the other hand, I am also offering new shows to the audiences. I also have a new show Kumkum Bhagya coming up soon which features Sriti Jha and Shabbir Ahluwalia. It is an interesting story and viewers should be able to connect with it."




TOI

candy
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